IP Mistakes to Avoid – No.2 – Revealing your idea before getting your IP in place https://t.co/4jorHXtZKB See talk @LeedsBizWeek for more.

McWin for #McDonald’s over MacCoffee | Sharon Daboul of @EIP_Brands reports in @WTRmagazine WTR Daily https://t.co/gYaT6KvASV